One of the key benefits virtually every industry has seen as a result of the pandemic is the increased adoption of digital services and solutions to streamline processes and make businesses more efficient. We’ve certainly seen it within the retail industry as merchants looked to make new fulfilment options available to customers, like buy online pick up in-store (BOPIS) and curb side pick up options. And while these eCommerce-centric options provided peace of mind for consumers during the pandemic, new data from ChaseDesign shows that BOPIS purchases are declining compared to 2020 and 2021.
When you think about an ideal smart home, it probably includes smart appliances like a fridge or a stove, your thermostat, light bulbs, a sound system, security system, etc. And while having all these connected devices can certainly make managing your home easier, it’s likely that that most devices come from different service providers. This means the need for multiple apps to manage all of your services, which for anyone is less than ideal if you’re trying to do multiple tasks at once – like changing your lights, audio system and thermostat to turn on when you get home. Now imagine being able control all these systems from one app – wouldn’t that make your life a lot easier? You could make changes for multiple devices at once or even allow them to send data to each other to improve your experience.
While all companies have been impacted by the COVID-19 pandemic, the hotel and lodging industry was hit particularly hard. And while the industry continues to rebound with more people traveling every day, it’s important to remember that consumers expectations have shifted significantly. To that end, Hospitality Technology’s Lodging Technology Study found that 52% of respondents reported that their guests increasingly prefer digital experiences over encounters with staff. This follows the trends we’re seeing in other industries as consumers continually are opting for more streamlined, associate-less merchant interactions. For example, buy online, pick up in-store in retail and mobile ordering for restaurants.
Whether we like it or not, the evolution and use of consumer technology continues to impact how consumers engage with brands and make purchases. Think about your smartphone, for example, who would have thought 15 years ago that we’d be using it to make both online and in-store purchases? While much of the technology consumers use every day was destined for the retail world eventually, the COVID-19 pandemic played a critical role in catalyzing the use of many technologies.
With Apple’s recent announcement of Tap to Pay on iPhone, use of mobile devices to accept payment at the point of sale continues to gain traction. With that in mind, I thought it was important to discuss the differences between PIN on terminal, PIN on glass and PIN on mobile, as card authentication will continue to play a big role in how tap to pay on mobile devices will ultimately work.
If you needed evidence of the rise of cryptocurrency, you only have to look at the 2022 Super Bowl’s advertising. Of the many cryptocurrency-centric ads, Coinbase’s was so popular, it crashed its app within seconds. With crypto’s growing popularity, I’ve received a lot of questions on how it might impact retail, and in particular, the in-store payment experience.
While NRF 2022: Retail’s Big Show was very different this year due to COVID, it was still a show filled with meaningful conversations and strong display of innovation across the exhibit hall.
One thing that always excites me about NRF is that there are Ingenico solutions across the area. Whether in the dining and check-in facilities of the venue, my hotel or even on the train from Boston to NYC, it was great to see our solutions being used across a variety of use cases.
As we close out 2021 and begin 2022, we see a retail landscape that’s very different than it was two years ago. The global COVID pandemic served as a catalyst for the evolution of how consumers prefer to shop. For example, Accenture predicts an increase of 169% in online purchases from new and low-frequency users. This is just one example of how consumers have pushed toward the convenience of digital services to fulfil their shopping needs.
The retail environment has changed significantly in the last two decades – from the race to opening more brick-and-mortar stores to the rise of eCommerce. Consumers have changed too – from expecting to pay with their wearable devices to being able to have merchandise delivered to their doorstep. Retail is constantly evolving and merchants are always looking at innovative in-store technology to bring more shoppers into the store and enhance their shopping experience.
If you’re like me, your shopping habits have changed over the course of the pandemic. Whether that means you now pay with contactless, buy online and pick up in store or just shop online more, most people have leaned into new ways to shop. One trend that is continuing to gain a lot of traction with consumers is Buy Now Pay Later (BNPL). With 7% of consumers planning to use BNPL during this holiday season, according to a recent survey. And while that might seem low now, its use is expected to rise over time.
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